Meet Robert
Robert Gutierrez Jr. is a researcher and strategist focused on a persistent organizational problem: why strategy so often fails to translate into disciplined execution.
His interest in transformation did not begin in theory. It emerged from observing the tension between corporate ambition and frontline reality—where strategic vision, client expectations, and workforce capability must converge under real performance pressure.
Early in his career within luxury retail organizations, Robert witnessed firsthand how brand promise and operational precision depend on more than messaging or motivation. They depend on how work is structured, how leadership is exercised, how incentives are designed, and how accountability is embedded. In high-expectation environments, misalignment becomes visible quickly.
He previously contributed to retail performance and strategic operations within FENDI (LVMH), supporting data-informed decision-making at the boutique level. He later operated within Cartier (Richemont), where exposure to enterprise leadership structures and performance systems further shaped his systems-level view of strategy execution inside global luxury organizations.
Transformation is not a communication initiative. It is organizational architecture.
Robert’s professional background includes operating exposure within luxury retail environments where client experience, workforce capability, and execution discipline are inseparable. That experience now informs his broader systems-level approach to strategy and human performance.
He holds an MBA from Pepperdine University, where he concentrated on strategy, luxury brand management and organizational change. Currently as a PhD researcher, his academic work continues to explore workforce design, human performance systems, and sustainable models of transformation.
Work With Robert
Strategy Workshops
Founder-led, high-impact sessions designed to align leadership, clarify strategic priorities, and embed execution discipline.
Advisory & Organizational Inquiries
For select long-term transformation partnerships.
→ Contact Robert via email: hello@robgutierrezjr.com
Essays & Research
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In parallel, Robert is also the founder and president of Luxury Retail Market (LRM), a nonprofit organization dedicated to research, education, and industry dialogue in luxury retail. LRM focuses on elevating talent, advancing best practices, and shaping the future of the luxury retail workforce.